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WHY ADVERTISE IN THE INDICATOR?

Fisher Scientific, Hewlett Packard, Innovative Technology, Lab Support, Mass Vac, Morton Thiokol, Perkin Elmer, US Analytical Inst., and many other companies have advertised in The Indicator.

They do so because our 24,000 readers have influence over buying decisions in their companies and organizations, in their labs and for manufacturing processes. In addition through their association with members and nonmembers who are searching for products and services, they often have an impact on purchases outside of their own departmental areas.

It has been estimated that the membership buys and influences more than $200,000,000 annually of equipment, supplies and consulting services. Placing an advertisement in The Indicator is the lowest cost method of reaching this select audience.

ABOUT THE PUBLISHER

The American Chemical Society's New York and North Jersey Sections are the foremost independent associations of chemical professionals in this area. The Society is a recognized non-profit educational institution and has 150,000 members throughout the U.S. Its goals are to continue to educate and communicate with its membership to help keep them abreast of changes and events in their fields. These ACS Sections publish The Indicator and provide a range of services that include the publication of a calendar of meetings on various topics of interest to our audience.

In a typical month our members attend twenty five to thirty lectures and panel discussions on various technical topics where they discuss the topic of the event and talk about products and services they need to do their jobs.

Profile of The Indicator
Newsletter Readers

Areas of Expertise

Industry, Management and R&D 63% Agricultural and Food 3%
Academic, Faculty and Administration 21% Analytical 17%
Independent Labs 7% Biochemical 12%
Independent Consultants 6% Environmental 5%
Government 3% Inorganic 3%
    Medical and Pharmaceutical 27%
    Organic 19%
    Physical 4%
    Polymer - Coating and Plastic 9%